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The preliminary concept was a personal project that I realized would be perfect for the Crooked Tails bike rack, which was required for a building expansion project.

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After adjusting the design to allow the fabricator to cut it out of a single sheet of steel, I used AI to create a rough mockup of the bike rack.

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The final bike rack came out great. It is one of the first things anyone will see outside the clinic and is perfectly whimsical and funny to make people remember it when they drive by. Metal fabricating was by Arc Asylum (https://www.arcasylum.com) in Powell Butte, Oregon.

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Brand identity, collateral, photography, and web design and development for the Prineville Paddy Pint. This event has grown enormously since its inception in 2013, from just a couple dozen people to now hosting over 600 runners and walkers!
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Brand identity, collateral, photography, and web design and development for the Prineville Paddy Pint. This event has grown enormously since its inception in 2013, from just a couple dozen people to now hosting over 600 runners and walkers!
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Brand identity, collateral, photography, and web design and development for the Prineville Paddy Pint. This event has grown enormously since its inception in 2013, from just a couple dozen people to now hosting over 600 runners and walkers!
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Brand identity, collateral, photography, and web design and development for the Prineville Paddy Pint. This event has grown enormously since its inception in 2013, from just a couple dozen people to now hosting over 600 runners and walkers!
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Brand identity, collateral, photography, and web design and development for the Prineville Paddy Pint. This event has grown enormously since its inception in 2013, from just a couple dozen people to now hosting over 600 runners and walkers!
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Brand identity, collateral, photography, and web design and development for the Prineville Paddy Pint. This event has grown enormously since its inception in 2013, from just a couple dozen people to now hosting over 600 runners and walkers!
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Brand identity, collateral, photography, and web design and development for the Prineville Paddy Pint. This event has grown enormously since its inception in 2013, from just a couple dozen people to now hosting over 600 runners and walkers!
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Brand identity, collateral, photography, and web design and development for the Prineville Paddy Pint. This event has grown enormously since its inception in 2013, from just a couple dozen people to now hosting over 600 runners and walkers!
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Brand identity, collateral, photography, and web design and development for the Prineville Paddy Pint. This event has grown enormously since its inception in 2013, from just a couple dozen people to now hosting over 600 runners and walkers!
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Brand identity, collateral, photography, and web design and development for the Prineville Paddy Pint. This event has grown enormously since its inception in 2013, from just a couple dozen people to now hosting over 600 runners and walkers!
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Tikka and Tikka Masala are two interconnected branded Indian restaurants in Washington D.C. Tikka is a sit-down fine-dining experience while Tikka Masala is a carry-out experience based on Indian street food. Both menus are created by the same chef and give customers a different take on Indian cuisine.
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Tikka and Tikka Masala are two interconnected branded Indian restaurants in Washington D.C. Tikka is a sit-down fine-dining experience while Tikka Masala is a carry-out experience based on Indian street food. Both menus are created by the same chef and give customers a different take on Indian cuisine.
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Tikka and Tikka Masala are two interconnected branded Indian restaurants in Washington D.C. Tikka is a sit-down fine-dining experience while Tikka Masala is a carry-out experience based on Indian street food. Both menus are created by the same chef and give customers a different take on Indian cuisine.
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Tikka and Tikka Masala are two interconnected branded Indian restaurants in Washington D.C. Tikka is a sit-down fine-dining experience while Tikka Masala is a carry-out experience based on Indian street food. Both menus are created by the same chef and give customers a different take on Indian cuisine.
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Tikka and Tikka Masala are two interconnected branded Indian restaurants in Washington D.C. Tikka is a sit-down fine-dining experience while Tikka Masala is a carry-out experience based on Indian street food. Both menus are created by the same chef and give customers a different take on Indian cuisine.
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Tikka and Tikka Masala are two interconnected branded Indian restaurants in Washington D.C. Tikka is a sit-down fine-dining experience while Tikka Masala is a carry-out experience based on Indian street food. Both menus are created by the same chef and give customers a different take on Indian cuisine.
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The Vault is a private BYO social club in Prineville. The club provides a 24/7 private space where members can have business meetings, socialize or just relax.
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The Vault is a private BYO social club in Prineville. The club provides a 24/7 private space where members can have business meetings, socialize or just relax.
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The Vault is a private BYO social club in Prineville. The club provides a 24/7 private space where members can have business meetings, socialize or just relax.
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The Vault is a private BYO social club in Prineville. The club provides a 24/7 private space where members can have business meetings, socialize or just relax.
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The Vault is a private BYO social club in Prineville. The club provides a 24/7 private space where members can have business meetings, socialize or just relax.
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The Vault is a private BYO social club in Prineville. The club provides a 24/7 private space where members can have business meetings, socialize or just relax.
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Prineville Composite is a new youth mountain bike team in Prineville, OR. The team needed a brand that would stand out at race events, that would help create camaraderie, that kids from middle school through high school would be proud to wear, and most importantly it needed to look fast!
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Prineville Composite is a new youth mountain bike team in Prineville, OR. The team needed a brand that would stand out at race events, that would help create camaraderie, that kids from middle school through high school would be proud to wear, and most importantly it needed to look fast!
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Prineville Composite is a new youth mountain bike team in Prineville, OR. The team needed a brand that would stand out at race events, that would help create camaraderie, that kids from middle school through high school would be proud to wear, and most importantly it needed to look fast!
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Prineville Composite is a new youth mountain bike team in Prineville, OR. The team needed a brand that would stand out at race events, that would help create camaraderie, that kids from middle school through high school would be proud to wear, and most importantly it needed to look fast!
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Prineville Composite is a new youth mountain bike team in Prineville, OR. The team needed a brand that would stand out at race events, that would help create camaraderie, that kids from middle school through high school would be proud to wear, and most importantly it needed to look fast!
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Prineville Composite is a new youth mountain bike team in Prineville, OR. The team needed a brand that would stand out at race events, that would help create camaraderie, that kids from middle school through high school would be proud to wear, and most importantly it needed to look fast!
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Prineville Composite is a new youth mountain bike team in Prineville, OR. The team needed a brand that would stand out at race events, that would help create camaraderie, that kids from middle school through high school would be proud to wear, and most importantly it needed to look fast!
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A sample of magazine ads for Travel Medford.

Travel Medford is the tourism bureau for the Medford Chamber of Commerce. They handle a vast array of tourism marketing for the Rogue Valley. For 10+ years I worked with Travel Medford on advertising, informational material, signage, event marketing, social media, and more.
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Brand cheat sheet for internal use. The TM logos were created by Astir Agency.

Travel Medford is the tourism bureau for the Medford Chamber of Commerce. They handle a vast array of tourism marketing for the Rogue Valley. For 10+ years I worked with Travel Medford on advertising, informational material, signage, event marketing, social media, and more.
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Branded business letterhead and envelopes.

Travel Medford is the tourism bureau for the Medford Chamber of Commerce. They handle a vast array of tourism marketing for the Rogue Valley. For 10+ years I worked with Travel Medford on advertising, informational material, signage, event marketing, social media, and more.
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Travel Medford spends a lot of marketing effort towards Rogue Valley sports, including youth sports and professional events.

Travel Medford is the tourism bureau for the Medford Chamber of Commerce. They handle a vast array of tourism marketing for the Rogue Valley. For 10+ years I worked with Travel Medford on advertising, informational material, signage, event marketing, social media, and more.
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Travel Medford is the tourism bureau for the Medford Chamber of Commerce. They handle a vast array of tourism marketing for the Rogue Valley. For 10+ years I worked with Travel Medford on advertising, informational material, signage, event marketing, social media, and more.
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Heart of the Rogue Festival is a Food, Music, and Art event managed by Travel Medford.

Travel Medford is the tourism bureau for the Medford Chamber of Commerce. They handle a vast array of tourism marketing for the Rogue Valley. For 10+ years I worked with Travel Medford on advertising, informational material, signage, event marketing, social media, and more.
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Travel Medford Business cards.

Travel Medford is the tourism bureau for the Medford Chamber of Commerce. They handle a vast array of tourism marketing for the Rogue Valley. For 10+ years I worked with Travel Medford on advertising, informational material, signage, event marketing, social media, and more.
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Brand identity for Deschutes Trails Coalition, a recreation-focused non-profit based in Central Oregon.
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Brand identity for Deschutes Trails Coalition, a recreation-focused non-profit based in Central Oregon.
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Brand identity for Deschutes Trails Coalition, a recreation-focused non-profit based in Central Oregon.
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Brand identity for Deschutes Trails Coalition, a recreation-focused non-profit based in Central Oregon.
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Brand identity for Deschutes Trails Coalition, a recreation-focused non-profit based in Central Oregon.
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Brand identity for Deschutes Trails Coalition, a recreation-focused non-profit based in Central Oregon.
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NW Wheel & Tire is where car people go for wheels and tires. For quality they are heads and shoulders above the “other” Central Oregon tire shops and the brand needed to show that. The logo and colors are eye catching while mimicking the refined style of the high end vehicles often seen in the shop.
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VISIT NWWHEELANDTIRE.COM

NW Wheel & Tire is where car people go for wheels and tires. For quality they are heads and shoulders above the “other” Central Oregon tire shops and the brand needed to show that. The logo and colors are eye catching while mimicking the refined style of the high end vehicles often seen in the shop.
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NW Wheel & Tire is where car people go for wheels and tires. For quality they are heads and shoulders above the “other” Central Oregon tire shops and the brand needed to show that. The logo and colors are eye catching while mimicking the refined style of the high end vehicles often seen in the shop.
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NW Wheel & Tire is where car people go for wheels and tires. For quality they are heads and shoulders above the “other” Central Oregon tire shops and the brand needed to show that. The logo and colors are eye catching while mimicking the refined style of the high end vehicles often seen in the shop.
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NW Wheel & Tire is where car people go for wheels and tires. For quality they are heads and shoulders above the “other” Central Oregon tire shops and the brand needed to show that. The logo and colors are eye catching while mimicking the refined style of the high end vehicles often seen in the shop.
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Naming, brand Identity, and website for an independently owned veterinary clinic in Central Oregon.
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Naming, brand Identity, and website for an independently owned veterinary clinic in Central Oregon.
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Naming, brand Identity, and website for an independently owned veterinary clinic in Central Oregon.
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Naming, brand Identity, and website for an independently owned veterinary clinic in Central Oregon.
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Naming, brand Identity, and website for an independently owned veterinary clinic in Central Oregon.
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Naming, brand Identity, and website for an independently owned veterinary clinic in Central Oregon.
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